Hundreds showed up at CBD and Raffles Place to try their luck at the 3 dollar baller cash vending machine on the afternoon of 28 February 2018.
This viral marketing stunt gives people legitimate cash directly, with (seemingly) no strings attached.
In a campaign called #3dollarballer, “vending machines” (which are just big boxes with someone inside) are placed in Orchard Road and Raffles Place Green at allotted timings. The crowd just need to insert $3 in the box, and get $50 in return. Real money, no catches.
The website stated that it’ll be giving out $50 to people until all cash prizes are fully redeemed. Also,
1. The money is Singapore legal tender, which means that they are not counterfeits and can actually be used.
2. The only catch is that it’s on a first come first serve basis. Once they’ve ran out of $50 notes, that’s it.
The very vague website does say that all will be revealed on 1st March 2018.
The money ran out during the Raffles Place cameo this afternoon, and it caused quite a bit of hullabaloo.
According to Channel NewsAsia, the organizer of the publicity stunt was asked to halt its proceedings and the crowd was told to disperse at 12:45 pm. In the end, it was discovered that the organisers behind the campaign did not apply for a permit to have their stunt there.
WATCH: Hundreds of people are turned away as a cash vending machine stunt – promising people S$50 if they pay S$3 – at One Raffles Place gets shut down. Police were seen on site. (📹: Christy Yip, Gaya Chandramohan)
โพสต์โดย Channel NewsAsia บน 27 กุมภาพันธ์ 2018
“I’m very sorry but because the police is already here, we have to stop the activation. It’s very unfortunate that we cannot continue so for your safety, please slowly disperse from this location,” the organiser told the disappointed crowd.
The promotion was due to make another appearance at [email protected] this afternoon, according to its website. It appeared on Orchard Road on 27 February 2018 between 5pm and 8pm.
However, a post uploaded to the campaign’s Instagram page said the organiser would “no longer push through” with Wednesday’s second instalment “as all the S$50 notes (have been) fully redeemed”.
“Watch this space tomorrow to see what S$3 can get you!” the post added.